Episode 9

full
Published on:

2nd Nov 2025

Rewrite the Rules: Midlife Reboot Bundle

In this special episode of Unfolding, I introduce the Rewrite the Rules: A Midlife Reboot bundle, powerful, free collection of 20 handpicked resources to support women who are ready to stop putting themselves last. I shares why I created the bundle, what makes midlife a turning point (not a crisis), and how my own story shaped my mission for this bundle. Plus, I highlight every contributor and category — from parenting to perimenopause, career change to confidence — and explains how every opt-in supports better midlife care through donations to The Menopause Society and KC Care Health Center.

Access the Bundle here: https://subscribepage.io/rewrite-the-rules-ev

Transcript
Speaker:

Welcome to the Unfolding podcast.

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I am Erica Voell.

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I am a Decision Mentor and

Inner-Trust Guide, and I work with

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women mainly those in midlife.

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Trust their inner guidance, understand

their unique strengths, and stop

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saying yes to what drains them Using

Human Design coaching and Reiki, we

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clear the noise so their no feels

powerful and their yes feels true.

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When I originally created this

podcast, I created it as a space

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to talk about the truths of midlife

identity and really evolving into

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becoming more of our true selves.

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And today's episode is

really special because.

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I finally get to share something that I

have poured months of energy, intention,

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and love into, and I am so excited

to finally be able to share this.

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It is a completely free collection

called The Rewrite the Rules,

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a midlife Reboot bundle.

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So why did I focus on midlife for women?

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Because we've been taught for so

long that midlife is a crisis.

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It is not a crisis.

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I know some people go through these

shifts where they feel like their life

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is a crisis, and we have these moments.

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In our mid forties where we're

like, is this all there is?

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But it's really a shift into becoming

more of our wise, true selves.

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It's a time when we finally stopped

measuring our value by how useful

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we are or how agreeable we are to

everyone else, and in the moment

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we realize that our mothers.

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Whispered about menopause and midlife,

and we are so done whispering.

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This is where I am so grateful for

some of the celebrities that have

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brought this up and into the forefront

because we need to be talking about it.

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We need to stop whispering in corners

and midlife is when we start asking like,

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what is the next season going to be like?

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What gets to be more true for me?

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And how can I be more of my true self?

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So why did I create the

rewrite, the Rules Bundle?

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This is for women who are like me

and women like you, and women who

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have spent decades doing what we

thought we were supposed to do.

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Buying into the bill of goods.

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That has turned out to be bullshit.

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We've built careers, we're raising

families, we're caregiving, we're

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managing households, and we're

being everything to everyone.

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And somewhere along the way

we lost touch with ourselves.

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I know this so intimately because I

spent years shape shifting, trying

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to be who I thought I should be.

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I changed jobs, I changed directions.

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I tried to fit into a mold that never fit.

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And no matter how hard I worked, I

still felt like I was falling short.

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I felt like I was failing.

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I wasn't enough.

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But everything changed

when I found Human Design.

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And you can go back to other

episodes and listen to more

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about my story with Human Design.

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But with Human Design, I started to trust

my body and I stopped over functioning as

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a way of like trying to prove my worth.

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So what I have done in this bundle is

I have pulled together a community of

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experts, of 20 brilliant women offering

free resources to help you do the same.

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This bundle is about validation

and clarity and relief,

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and remembering yourself.

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And for every person who signs up

to opt into the bundle, my company

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is donating $1 split between two

organizations that matter so deeply to me.

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The Menopause Society, which is helping

lead the conversation on improving care

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and access for women in midlife life,

really providing a lot of information

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about menopause and perimenopause.

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To doctors and providers, and the other

organization is the KC Care Health Center.

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This is a Kansas City based

nonprofit that provides high quality

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healthcare to women and people

who otherwise could not afford it.

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And healthcare is deeply personal to me.

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I have had health issues much of

my adult life, but when it really

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affected me most is before Obamacare.

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In the mid nineties, I could

not get health insurance.

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I had a preexisting condition that

stopped me from being able to access

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healthcare in the way that I really needed

I didn't always get the preventative

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care that I needed because I knew

that I most likely would not be able

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to afford it, so I put things off.

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It was a very long five years.

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And then last year after I turned

50, I joined a perimenopause book

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group and it was so informative and

I was shocked to learn how under

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researched and poorly understood

this stage of life is even in:

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Women as a whole are under researched, but

women in midlife are even less represented

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because in medical school, only 20%

of the education that OBGYNs receive

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is about perimenopause and midlife.

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There's so much focus on delivering

babies and pregnant women that they

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don't even think about the fact that

half of the population is dealing

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with perimenopause and post-menopause.

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There's so little information

for doctors and for us as women,

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the information is so scattered.

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It's confusing, it's full of gaps.

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There's so much stuff online that

is actually not even true, and

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there are symptoms that maybe

don't, aren't fully understood.

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Like I never could understand why.

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Some days I can see well, and

other days I can't see well.

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And then I went to my optometrist and

she said, yeah, welcome to perimenopause.

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Your eyes are gonna change daily.

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And then I found out that I

have morning plantar fasciitis.

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I can't get out of bed sometimes,

not because I don't wanna get

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outta bed, but because I get

up and my feet are just like.

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Oh, I don't wanna move.

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I learned about this from my massage

therapist and from this book group,

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and my massage therapist actually

gave me a tool to use to help me

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be able to get out of bed without

feeling like I'm going to fall over.

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And unless you have the right

provider and a lot of time and

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money, you're probably often left

to figure this all out on your own.

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And to this, I say I'm so grateful

again to those who are bringing

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perimenopause into the forefront.

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Thank goodness.

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For Oprah and Drew Barrymore and the other

celebrities who are stepping forward,

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Glennon Doyle and talking about this.

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I have, as I have been researching for

this bundle, finding people to contribute.

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I have had more and more accounts pop

up on my Instagram feed and they are

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hilarious because they are so true.

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So let's get into what's in the bundle.

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There are 20 free resources from coaches.

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Energy workers, parenting

experts, style guides and more.

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And let me walk you through a few.

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I've grouped them so that you

can hear the full range of what

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we're offering in the bundle.

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In energy and alignment, there's a

workshop, which is a gentle reset

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for your business and your self-worth

when they have gotten too tangled up.

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That is the Enough workshop, which

is energy healing to untangle

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your worth from your work.

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And then there is Raising Your

Vibration, a practical toolkit which

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has simple ways to expand your energy

and reconnect to what's possible.

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There is the Clarity Compass Journal

and Workshop, which is an intuitive

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compass to guide you to your

next moves with purpose and calm.

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And another one is Dream Big PlayShop,

a creative space to design a life that

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lights you up from the inside out.

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And we move into the parenting and

relationships category, which has Five

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questions to get your teens talking.

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I used this with my 12-year-old.

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These prompts create real

connection without the eye rolls.

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There's also a conversation

starters for parents of teens.

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Which is 20 thoughtful questions

to help deepen family connection,

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especially during transitions.

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And there is the Love by Design

blueprint, a Human Design guide to

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magnetize your right relationships.

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I looked at this.

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I am married and it's amazing.

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And then in Business and Money, there

is the Profit With Peace, A Gentle Money

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Series, which is a podcast series that

actually helped me pay myself better and

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feel calmer about my business numbers.

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And there's the Ultimate Midlife

Side Hustle Guide, which is 30 legit

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Ideas to earn on your own terms.

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'cause midlife is not a crisis

as we know it's a launchpad.

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And in health and wellness, we have

the perimenopause daily checklist,

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which is 10 daily habits to boost

your mood, metabolism, and calm.

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And there's the perimenopause 1 0 1

guide, which is what to say at your

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next GYN appointment and what to

stop believing about perimenopause.

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There's the Be Your Best Friend bundle,

because your self-talk matters more

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than any diet or planner ever will.

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And then we move into the clarity and

career, how to get any job you want,

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podcast, which is not about hustle,

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it's about alignment for people who

are ready to stop settling and to find

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their next career, The simple is sexy.

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What is your next best move?

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This is a three day video

series to get you out of your

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head and into aligned action.

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We also have the Wake Up to Life 2.0

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mini course, which is five

days to reimagine your next

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act with purpose and presence.

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And finally, there is the perimenopause

Style Confidence Guide, so you can

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learn to dress like the leader you

already are going with all of these

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body changes that you are experiencing.

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I am so proud of this bundle.

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I'm so excited to finally

share this with you.

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And when you sign up for me,

you get a workshop called The

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Roadmap to You Workshop, which

is my introductory workshop into

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Human Design and how you best make

decisions that actually feel good.

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You'll get a custom report and

the upcoming workshop invites.

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So if you are ready to get this bundle.

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Okay, sign up.

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It is absolutely free.

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The link is in the show notes.

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The bundle and the resources are

available through November 23rd.

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So don't wait.

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This is your chance to reboot

your midlife and to rewrite the

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rules on your own dang terms.

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Thank you for being part of my community.

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Thank you for rewriting the

rules . And thank you for making

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it possible to support better

midlife care for more women.

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I'll see you next time on unfolding.

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Be well, and have a good day.

Show artwork for Unfolding: Audio Letters from the Middle of Becoming

About the Podcast

Unfolding: Audio Letters from the Middle of Becoming
Hosted by Erica Voell

What if midlife wasn’t a crisis… but an invitation?

Each week, Erica Voell, a Confidence & Well-Being coach and Human Design Guide shares honest audio letters from the middle of becoming—reflecting on self-trust, Human Design, motherhood, identity shifts, and the messy beauty of figuring it out as you go.

If you’ve ever felt stuck between who you’ve been and who you’re becoming… if you’re learning to say no to what drains you and yes to yourself… if you’re craving grounded, thoughtful reflection that doesn’t come with a 10-step plan—this is for you.

About your host

Profile picture for Erica Voell

Erica Voell


I use tools like Human Design, coaching, and
Reiki to help women in midlife say no to what
drains them—because they trust their decisions
and understand their unique strengths.

Together, we clear old patterns, and they learn
how they’re designed to make confident decisions
and start putting themselves first.